PRACTICAL DESIGN SOLUTIONS
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Client
Services Assistance
Office: 623-594-4229
Fax Transmittals: 480-393-4334 - Online Fax Transmittals480-393-4288 |
Cando
Associates, LLC
10645 N. Tatum Blvd. Suite 200-252
Phoenix, Arizona 85028 |
Practical Design
Solutions is a department created by
Judy
Bahar that provides professional, affordable web
design and development services. Our creative
design team brings 10 yrs experience in areas of web
development. We’ll create a
unique web sites that appeals to your audience and
communicates your message to them. We’ll help you
with promotion and marketing, too!
Web design that sizzles. Smart, clear
content. Easy navigation. Pages that load fast.
What more could you want for
your home on the world wide web?
We love working with people
just like us — people who run small businesses,
often from a home office; creative professionals
like investment firms, writers, artists and
musicians; people who care about making a difference
in the world through their work or non-profit
organization; people who want their web site to
express their own unique, authentic self.
This page describes Web
Design’s full line of services. For more information
or for a free consultation please
contact
us.
Content usually includes:
- Home (introduction)
About you (your company and people)
- Your Services &
Products
- Information Resources
& Links
- Contact information
You may already have
developed your content, or you may prefer help in
planning or writing it. Some steps in developing
your content that we can help with are:
- identifying your web
site’s goals
- researching your
target audience
- analyzing your
competition and web community
- doing a keyword
analysis to help your site ‘pop up high’ when
people do a search
- writing search
engine-friendly content
- helping you create the
critical elements of your home page
- creating a site
structure that allows users to easily navigate
your pages
In addition to great
content, you'll also want a top quality design that
creates the image you want to communicate to your
visitors.
The color scheme, graphic
elements and type styles used in your web site will
convey a specific tone and image to the visitor.
Whether you want to present yourself as powerful and
professional, serene and spiritual or funky and hip,
we will create a custom look for your site. We can
work with any existing graphics you already use in
your marketing materials, or we can begin from
scratch.
We won't just create a
graphic to match your style. We'll also make sure
that:
- your site has
quick-loading pages
- visitors can easily
navigate your site
- visitors can easily
find the information or products they want
- the site works well
with different web browsers and platforms
- the site is easy to
find by being ‘search engine friendly’, which
means making sure your pages are content-rich.
Search engines may not list you at all if you
have an all-graphics home page!
While we love wildly
creative web sites, we also know that design must
serve content and not overwhelm it. Most of your
visitors want information about you, or to buy your
products and services, or to contact you. We will
ensure that the information they want is easy to
find.
We can add pizzazz to your
site in the form of button rollovers, pop-up menus,
simple gif animations and Flash animations. But
we’ll only add these if the dazzle doesn’t get in
the way of your visitor’s quest for information.
If video or music clips are
crucial to your site's goals and style, we can add
them, too.
If you want to sell goods
or services over the internet, we can:
- set up a shopping cart
service for your site
- refer you to an online
credit card processing company. They’ll help you
set up a merchant account so that you can accept
credit cards over the internet.
- recommend third-party
companies that will accept credit cards for you
and host the shopping cart on their own site.
Whether you are selling a
few items or a large inventory, we can help you
decide which type of e-commerce service is best for
you.
If a tree falls in the
forest, does anybody hear? If your site appears on
the world wide web, will anybody come?
They will if you create and
carry out a strong promotion strategy and marketing
plan. We offer free promotion tips
through our newsletter
for everyone.
If we design your web site
from scratch or do a makeover to your current site,
we also offer a full line of promotion consulting
services, including:
- editing your content
to make it search engine friendly;
- submitting your site
to search engines, including up-to-the-minute
information on this rapidly-changing industry;
- developing a
reciprocal link strategy (trading links with
high quality sites in your field);
- arranging an opt-in
email newsletter that provides valuable
information to your visitors (“opt-in” means
that people sign up to receive the newsletter;
it’s called “spam” if you send it to people who
didn’t request it!)
We offer web hosting to our
design clients at competitive rates. We can suggest
domain names for you, find out what’s available and
register the name. Our servers are monitored and
maintained 24 hours a day, 7 days a week in a secure
facility. Here is a link to our hosting partners for more information on hosting rates and
features. If this is a something you need us
to handle for you, don't hesitate to ask.
Do you currently have a web
site, but it needs a facelift? Perhaps your current
site is hard to use or hasn’t brought you the
visibility or business you want. Maybe the search
engines don’t find it reliably. We excel at
redesigning existing sites to make them even better
and more effective.
Contact
us for more information about our make-over service.
Adding frequently updated,
fresh content to your site is the key to bringing
visitors back to your site again and again. Fresh
content also is an important part of staying
‘visible’ to search engines — some search engines
may even drop you if you don’t update your content!
Contact
us for details about our maintenance plan.
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